Project Description
This is an instructional video developed from a WikiHow article on pour-over coffee that can be found here. The target audience is coffee drinkers, 30-45 yrs. old with a gross income of 70k/yr, that are considering making or learning how to make pour-over coffee. In order to create the video, a storyboard and script were developed based on the instructions provided. Carefully selected camera angles were used to draw attention to equipment and processes to maintain the focus and engagement of the audience. A storytelling element was also included to create a relatable experience, which can also help engage learners.
Video